Work

Selected Text

editaudio Newsletter


editaudio Medium blog


CBC Toronto Community


GUTS Magazine


The Ethnic aisle


Volunteer toronto

Selected Audio

rebound revolution

Co-Producer

so what are you?

Host, Producer, Editor

Modern Minorities

Guest Host

Hard to stomach

Co-creator and Producer

Bad Internet

Co-producer, Editor and Co-host

Other Work

The Canadian Black Standard

MarComms Committee Co-Chair

Black Pod Festival

Speaker, 2022

Afro caribbean business network

(Past) Board Member and Secretary

Hot Docs Bipoc podcast incubator

Cohort participant, 2022

IntersectTO

(Past) Organizing Committee Member

 

Case Studies


Selector Sound/Off

An interactive panel discussion and community listening event focused on music discovery, conversation and connection. The first iteration of the event took place in January 2024 at The Gift Shop pop-up space in STACKT Market in Toronto, Canada. Featuring six panelists and a sold-out crowd of 40 attendees and two prize sponsors, Sofar Sounds and The Drake and Broadview Hotels.

Melissa coordinated the event from end to end including:

  • Sponsor outreach

  • Guest outreach and booking

  • Programming and website build

  • Ticketing and Eventbrite management

  • Copywriting and messaging

  • Event and marketing strategy

 

 

On The Road - Live Podcast Event Activation

A traveling pop-up podcast activation for the editaudio podcast production company, driving brand awareness and lead generation.

Highlights:

  • Featured in Pocket Casts homepage (2021) leading to a 1000% increase in MoM downloads

  • A 50% increase in newsletter subscribers

  • Exhibited at SXSW, Podcast Show London, Podcast Movement and Blk Podcast Festival

  • Booth design and logistics all managed remotely by Melissa